Networking

Retail Business Mixer

Place: Villa Foksal, Warszawa When: April – September – December - February (to be confirmed)

There are over 100 key players from the retail industry who normally take part in our Retail Mixers.
Free participation by 5 employees of the member company. Non-members need to pay for participation.
Opportunity to sponsor the event and promote the member company at the event.

MAPIC (Cannes, France) – The International Market for Retail Real Estate

PRCH MEETING POINT – VI time at MAPIC When: 18-20 November 2009

There are over 10 000 people taking part in the venue, representing European and World retail industry.
In previous years our PRCH MEETING POINT stand gathered about 1000 people for business talks and meetings.
Opportunity to act as a sponsor/partner for PRCH’s Meeting Point at the MAPIC trade show and other PRCH events. Possibility to act as business cocktail sponsors. For details, visit: www.prch.org.pl/targi/articles/mapic-2009.html

Retailers’ CONNECTION

Promotion of locally based retailers to the RETAILERS’ CONNECTIONS organized yearly by ICSC Europe for a 3-day networking event between European developers and retailers (last event in February 2009 in London gathered over 270 participants).

Education

Seminars and trainings

based on seminars taught by professional lecturers and held in response to current problems and issues

How often: scheduled 1-2 per month

Reduced rates for participation in seminars (50% discount, which means only 600 to 850 PLN instead of 1200-1450 PLN for non-members) for employees of a member company
Examples of last seminars:
21.01.09, Agreements related to building process – GLN
24.02.09, Sustainable Development and Operation of Shopping Centres in Poland- Ove Arup
28.04.09, Successfull retailer as a key for development of Shopping Centres – Mediadem, BraveNewConcept, Reteam
19.05.09, Lease contract as a tool for determining the landlord-tenant relationship… – DTZ, Clifford Chance, TPA Howarth
More at our website: www.prch.org.pl
Outstanding opportunity to promote own’s know-how as partner of a PRCH.

Retail breakfast

thematic morning business meetings and presentations

Free or discounted participation for the employees of the member company (70-120 PLN/person), unless otherwise specified in the invitation to the event. Examples of last retail breakfasts:
13.03.2009, Polish-Nordic Retail Breakfast, 80 participants
13.05.2009, Retail Marketing Breakfast, 75 participants
Opportunity to sponsor and act as a partner in meetings dedicated to a particular topic for a particular audience.

ICSC European Retail Property School

www.icsc.org/2009erps

Yearly promotion of PRCH members’ staff to take part into the 3-5 day school courses organised by ICSC Europe.
Scholarship value: over 2000 EURO (scholarship does not cover additional cost of flights, diets or insurance).

Conferences and events with PRCH’s patronage

Invitations and reduced rates for members (employees of member companies) agreed upon individually with the conference organiser.
Examples of the patronage events:
February 09: Shopping Centre Forum (Brog)
March 09: Retail Vision (Eurobiuld CEE) –30% discount (430 PLN)
May 09: I Kongres Mody 2009 (Promedia) – 50% discount (245 PLN)
June 09: What’s going on in retailing? (BBM, Informedia) – discount from 25% (about 1000 PLN)
September 09: Shopping Centre Forum (Brog)
We are open for co-operation and granting a patronage for selected retail events. Please contact us in this matter.

Research and knowledge

PRCH Publications

A monthly bulletin, PRCH NEWS, published in English

News from:

Provided free of charge to employees from the member company.
Recipients: sent via e-mail to more than 1000 managers and decision-makers in the industry
When: end of each month
Content: PRCH & members news, events & seminars, ICSC calendar, Retail NEWS by Retail.net, others.

Publications & Reports

Industry reports, ICSC’s publications, publications by PRCH’s partners and members

E-mailing to members’ staff (as nominated) of quarterly datas gathered via our participation to the ICSC European Advisory Council and our cross-link with 13 European National Councils: european country reports, surveys and publications sponsored by other national councils.

FootFall Index Polska

Weekly Footfall Index Polska presents figures for visits to shopping centers and retail shops, with a quarterly commentary (distributed by email to any number of the member company’s representatives).
Monthly Footfall Index Polska provided with comments and analysis of last 6 months.

On-line Shopping Centre directory

(work in progress)

On-line Shopping Centre directory (from July 2009) updated twice a year, is suppose to be a actual source of current information about shopping centres per voivode and per city in Poland: address datas, GLA, developer, owner, opening data, website links, ect. Available for PRCH members only.

Retail Research Forum Polska

(work in progress)

Biannual issuance to members of datas and information (from July 2009) about the market status, its trends and forecasts: forum conclusions shared with DTZ, Cushman and Wakefield, Jones Lang Lasalle and Geni. Market definitions as per ICSC international standards.

TURNOVER INDEX

(prace w trakcie)

Monthly publication of a turnover index as realised in a wide and representative panel of shopping centres in Poland.

RETAILERS ROUNDTABLE

(work in progress)

Quarterly meetings organised with a representative panel of retailers of diverse disciplines to address the market situation and its trends.

European Research Forum

(work in progress)

Access to European research datas gathered on a quarterly basis with 40 professional researchers of the industry.

Publications and research in Poland

Free off charge publications: sponsored by PRCH or other national councils or provided by PRCH members, related to our industry and its impact on the economy and societies.
At this moment PRCH started co-operation with dr Jan Mikołajczyk (University of Economics in Poznań) in order to support research on influence of shopping centers on the Polish cities. Latest reports can be found at: http://www.prch.org.pl/badania.html

Lobbying

Legal barriers

Working to protect the interests of the members and providing legal support in respect of regulations of key importance for the industry. PRCH is known from such initatives as:

• lobbying against „WOH”,
• compromise on “Sunday shopping” issue.

Consulting partner of „Konfederacja Pracodawcow Polskich” and „Lewiatan” (under discussion) for the analysis of any new law proposal submitted for further voting: supported by PRCH legal and PR advisers.

Sustainability

Consulting Partner of the Polish Green Building Council, being part of the International Green Building Council, in the formatting of the new environmental/certification framework to impact the retail real estate industry (stores, shopping centres…)
Partner of the ICSC European Lobbying Committee to the European Union about upcoming EU Sustainability norms and legislation.

Economic

Open approach to cross-membership with Chambers of Commerce (British, French, Dutch, German) for the exchange of information and datas regarding the market and the access to political circles.

Other

ICSC Solal Marketing Awards

Active promotion of Polish retail projects to the Solal Awards. The Awards bring together the very best of retail marketing across Europe to reward those with the most effective campaigns. Recognising best practice and outstanding marketing performance, the Solal Awards are seen as a benchmark of quality throughout the industry.

European ICSC Awards

Active promotion of Polish retail projects to the European and International ICSC awards.

Corporate marketing

Website

www.prch.org.pl

Displaying the member’s logotype in the Members section on PRCH’s website.
Listing the member company in an on-line directory (logotype, a description of the company’s business, contact details, website address).
Preference rates for advertisements (banners) or an extended company profile on PRCH’s website.

PRCH member title and logotype

The use of the title of Member of the Polish Council of Shopping Centres.
Placement of the “PRCH Member” logotype on the member’s website, in marketing and information materials.

Promotion in PRCH NEWS

Free of charge information about new member companies (logo + description).
Free publication of 2 articles about a member company (about 300 words) a year in the PRCH NEWS bulletin. The following ones are due to 20% discount (640 PLN instead of 800 PLN as for non-members).
Publication of information based on press releases from the market.
Possibility to provide with expert articles connected to the retail market.
Reduced (20% discount) advertisement rates for advertising for the member company (e.x 290 PLN instead of 360 PLN for one module at first side).

Special offers and invitations from member companies

PRCH supports co-operation between its members. Our members have the opportunity to make special offers for others alredy associated in PRCH, for products, reports, seminars. We are pleased to inform our members about any of such initative that is approved by PRCH Board.